Posted by debito on February 3rd, 2007
Here you go, Bloggers. Download this letter in English and Japanese and take it to your Family Mart. It’s self explanatory.
How it reads:
(I can’t get PDF, Word, or .htm saved from Word to display on this page, so let me put the text and graphics below for you to read. Download from links above for a printable formatted copy, one page. Debito)
Dear Family Mart Management:
I have always enjoyed being a customer of yours. However, I am gravely disappointed that you have decided to stock and sell a magazine entitled GAIJIN HANZAI URA FAIRU, which in my view offers discriminatory statements and images about non-Japanese residents of Japan.
Please remove this magazine from your shelves immediately and return them to the publisher. Please take care not to sell magazines of this type ever again in your stores.
Until you do, I will not shop in your store, and will tell my friends overseas and nationwide to boycott your stores. Non-Japanese are important customers too, and in this competitive market it will be no trouble for us to take our business elsewhere.
UPDATE FEB 4:
Just got back from an excursion to two FAMILY MART stores in Sapporo (Kita 2 Nishi 14 and Minami 12 Nishi 10). They just opened in Hokkaido a few months ago, and are pretty concerned about their image as a newcomer in this competitive market.
They had the magazine in stock. They don’t now. They were very nice about it, and took it off the shelves immediately.
It’s pretty easy to do:
1) Check to see if the magazine is on the racks.
2) Ask for the manager (kakari in or tenchou)
3) Ask him or her to accompany you to the racks, and indicate that this is the book in question.
4) Give him or her the letter and let them read it. Meanwhile, thumb to a couple of pages (you’ll see that in the Japanese version I include quotes of the problematic language in red font–particularly the bit about the n****r clause and on-street fingering; this has nothing to do with foreign crime anyway). Should cause a shock, appropriately.
5) Ask them to take it off the rack and send it back (the letter does too).
6) BE POLITE ABOUT IT.
In both cases, the manager was very apologetic and cooperative, and away went the mags to the back room. Should think this will happen elsewhere too, as the company is neither charged for the delivery nor the return of any publications they don’t sell.
I’ll be heading south tomorrow. Think I’ll print up a number of these letters and stop by any FAMILY MART I see….