NYT: Michelin rankings and the alleged inability for NJ to rate Japanese food
NYT: “But many Tokyoites grumbled that the guide gave high ratings to unremarkable restaurants, prompting wide speculation that the large number of stars was just a marketing ploy. “Anybody who knows restaurants in Tokyo knows that these stars are ridiculous,” said Toru Kenjo, president of Gentosha publishing house, whose men’s fashion magazine, Goethe, published a lengthy critique of the Tokyo guide last month. “Michelin has debased its brand. It won’t sell as well here in the future.” One chef, Toshiya Kadowaki, said his nouveau Japonais dishes, including a French-inspired rice with truffles, did not need a Gallic seal of approval. “Japanese food was created here, and only Japanese know it,” Mr. Kadowaki said in an interview. “How can a bunch of foreigners show up and tell us what is good or bad?”